Destination Management Graduate Certificate

Develop your passion for creating unforgettable tourism experiences with the Destination Management Graduate Certificate in 51¶¯Âþ’s School of Sport, Tourism and Hospitality Management. This flexible, nine-credit Graduate Certificate in Destination Management is ideal for tourism industry managers and high-potential employees looking to elevate the tourist experience, enhance the value of a destination and tackle industry issues.

The curriculum integrates discussion and project-based learning activities so you can solve authentic problems faced by today’s travel and tourism leaders. Through the coursework, you will

  • become a strategic decision maker;
  • gain a comprehensive understanding of destination marketing organizations, as well as convention and visitor bureaus;
  • gather techniques focused on reaching, providing for and entertaining tourists; and
  • learn to analyze the planning process of developing tourist destinations in global, urban and rural settings.

The Destination Management Graduate Certificate is offered completely online, and the mobile-friendly format provides you with the flexibility and freedom to take courses at your pace. You can also apply the nine credits earned in this certificate program toward 51¶¯Âþ’s Master of Science in Travel and Tourism.

Classes & Curriculum

Courses are five weeks long and incorporate live, virtual sessions that blend peer discussion and faculty engagement. To earn the Destination Management Graduate Certificate, students must complete three of the following four courses.

  • Crisis, Risk and Disaster Management
  • Destination Management and Marketing
  • Sustainable Tourism Development
  • Tourism Economics and Policy

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Careers

Designed for management personnel and current professionals who want to advance their careers, the Destination Management Graduate Certificate prepares students for the following fields, among many others.

  • Consulting
  • Destination marketing
  • Event and conference planning
  • Hotel and resort management
  • Luxury travel  
  • Sales and promotions
  • Tourism operations

Tuition & Fees

In keeping with 51¶¯Âþ’s commitment to access and affordability, this Graduate Certificate offers a competitive level of tuition with multiple opportunities for financial support.

Tuition rates are set annually by the university and are affected by multiple factors, including program degree level (undergraduate or graduate), course load (full- or part-time), in-state or out-of-state residency, and more. These tuition costs apply to the 2024–2025 academic year.

Pennsylvania resident: $935.00 per credit
Out-of-state: $1,084.00 per credit

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TH-DM-GRAD

Additional Program Information

Available online.